# Google Tag Manager MCP Server

> Use this tool when you need to automate tag management and tracking workflows for websites and online platforms. It integrates Google Tag Manager with AI-powered automation, solving problems related to manual tag creation and management, particularly for ecommerce and lead generation sites. The tool accepts natural language prompts as input and outputs automated tag, trigger, and variable configurations for GA4, Facebook Pixel, and other tracking systems.

Canonical page: https://skillsregistry.net/skills/neep305-mcp-for-gtm  
JSON: https://api.skillsregistry.net/v1/skills/neep305-mcp-for-gtm

## Description

Integrates Google Tag Manager with Claude to automate the creation and management of tags, triggers, and variables using natural language prompts. It provides specialized tools for GA4 and Facebook Pixel setup, along with automated tracking workflows for ecommerce and lead generation sites.

## Trust

- **Trust score (0–1):** 0.60
- **Verification tier:** unverified

## Facts

- **Version:** 1.0.0
- **Skill type:** atomic
- **Execution layer:** mcp-remote
- **Runtime environment:** api
- **Category:** social-media
- **Updated:** 2026-04-21

## Source

- **Source listing:** [Glama](https://glama.ai/mcp/servers/jwtmqqiusi)
- **Repository:** <https://github.com/neep305/mcp-for-gtm>

## Use it

Resolve this record through the SkillsRegistry MCP server (no auth, read-only):

```
claude mcp add --transport http --scope user skillsregistry https://api.skillsregistry.net/mcp
```

```json
{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "get_skill",
    "arguments": {
      "slug": "neep305-mcp-for-gtm"
    }
  }
}
```

REST: `GET https://api.skillsregistry.net/v1/skills/neep305-mcp-for-gtm` · pull for local use: `GET https://api.skillsregistry.net/v1/skills/neep305-mcp-for-gtm/pull`

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