# website-seo-audit

> Use this tool when you need to conduct a comprehensive SEO audit of a website, identifying areas for improvement in content quality, technical SEO, performance, and security. It solves problems such as optimizing website performance, generating content ideas, and analyzing competitors' sites, with inputs including a URL and outputs including scores, issues, and recommendations. Use it in contexts like quick competitive analysis, client site checks, or generating answer-engine friendly content ideas.

Canonical page: https://skillsregistry.net/skills/cool-web-tool-site-audit  
JSON: https://api.skillsregistry.net/v1/skills/cool-web-tool-site-audit

## Description

Run **full SEO site audits** from ChatGPT and other MCP clients via **Cool Web Tool**.

**Tools**
- **`site_audit`** — Crawl and score a URL for content quality, technical SEO, Core Web Vitals-style performance signals, and security-related checks. Returns scores (0–100) and prioritized issues with recommendations.
- **`aeo_faq_generator`** — Turn a page into **AEO-friendly FAQs** (optional “People also ask” style context when available).

**Auth**
- **OAuth 2.0** with your Cool Web Tool account (recommended for ChatGPT), or configure an **API access token** where the host supports it.

**Good for**
- Quick competitive / client site checks in chat  
- Answer-engine (AEO) content ideas from a single URL  

[User flow & setup →](https://coolwebtool.com/resources/docs/integrations/chatgpt-mcp/)

## Trust

- **Trust score (0–1):** 0.50
- **Verification tier:** unverified

## Facts

- **Version:** 1.0.0
- **Skill type:** atomic
- **Execution layer:** container
- **Runtime environment:** vm
- **Category:** browser-automation
- **Updated:** 2026-05-14

## Source

- **Source listing:** [Smithery](https://smithery.ai/server/cool_web_tool/site-audit)

## Use it

Resolve this record through the SkillsRegistry MCP server (no auth, read-only):

```
claude mcp add --transport http --scope user skillsregistry https://api.skillsregistry.net/mcp
```

```json
{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "get_skill",
    "arguments": {
      "slug": "cool-web-tool-site-audit"
    }
  }
}
```

REST: `GET https://api.skillsregistry.net/v1/skills/cool-web-tool-site-audit` · pull for local use: `GET https://api.skillsregistry.net/v1/skills/cool-web-tool-site-audit/pull`

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